Adobe Illustrator and Photoshop
This Environmental Design is part three of the Arctic Yogurt branding and advertising. Through this project, I tried to capture the interests of my specific target audience. I used playful illustrations and a strong type to grab the attention of people walking past this mural. My creative process for this project looked like a lot of research in the beginning and then slowly sketching. This project opened my eyes to the many possibilities of advertising.
![](https://cdn.myportfolio.com/312f006d-6b4e-4e85-afbf-a2b761d10bdc/0e5c9cac-3d37-460a-ae06-f039ef405f1d_rw_1920.png?h=813148a3ac019768537b346852390c43)
![](https://cdn.myportfolio.com/312f006d-6b4e-4e85-afbf-a2b761d10bdc/82f3dcef-9144-4912-842d-bf9ffb029bfd_rw_1920.jpg?h=42129a3a0f12e1c4ce7d2761d403e054)
![](https://cdn.myportfolio.com/312f006d-6b4e-4e85-afbf-a2b761d10bdc/3b437767-4df1-474f-bea3-7f1da0341f45_rw_1920.jpg?h=9eb38c0ecb4ccd9952dba00cc1bc1cdd)